A simple glass of water is transformed into something more. Drop a disc into your favorite beverage, hot or cold, and you get a health drink that's actually healthy. Visit this page for more information.
A droplet of water rolls down a leaf and then falls into a pool of water causing ripples. Close up shots of water flash by as small white words appear on the screen reading:
“A simple glass of water”
In a top-down shot a hand drops an effusio disc into water. It immediately starts to dissolve as the text continues reading:
“Is transformed into something more.”
An animated white effusio disc drops down over a gradient background of bubbles. Text appears on the disc reading:
“A functional beverage”
Quick shots of children drinking water, are followed by shots of older individuals drinking water in rapid edits. Text reads:
“with vitamins, supplements, and health beverages”
A hand drops another disk into a glass of water as the text reads:
“Drop our printed disc into your favorite beverage”
A shot of a hand holding the disc over a mug transitions to a shot of dropping the same disk into a blender bottle on top of berries and ice, paired with text that reads:
“Hot or cold.”
Shots of discs dissolving in flasks of water in a lab environment. The text reads:
“And you get a health drink that’s actually healthy.”
Shots of effusio discs are intermingled with graphics showing effusio’s logo. The text reads:
“That’s effusio, dissolvable health-infused discs that create a simple alternative”
Shots of bottles on conveyor belts being processed and wrapped in plastics, before a man picks up a bottle at the grocery store. This footage is paired with the following text:
“To today’s overprocessed and over packaged health beverages.”
The scene transitions graphically to shots of the lab where effusio discs are made, featuring a high-tech printer, and then to a blurry shot of an ingredient label. The text reads:
“The science behind effusio allows for complex nutrients to be precisely printed in multiple layers with no unnecessary ingredients.”
The camera zooms back into a motion graphics scene flashing images of effusio in all sorts of locations and stages of development.
“effusio’s manufacturing processes and formulations use only the world’s purest ingredients and formulas from Thorne.”
A CGI rendering of a box of effusio rotates around the screen while the words animate on.
“To create its green and zero-waste products and packaging.”
We see shots of scientists hard at work.
“Our team of medical professionals, researchers, and engineers”
A shot of an effusio disc dissolving transitions to a shot of earth in from space. First a cyan, then a pink solid covers the screen before a white circle representing an effusio disk transitions on.
"Are all part of effusio’s dedication to a healthy you and a healthy planet. We are committed to leaving the earth better than we found it. That’s what we call coming full circle.”
A final shot of the effusio logo, on white.